Our Children’s Trust is the only nonprofit public interest law firm dedicated to securing the constitutional right to a safe climate for youth from diverse backgrounds. Through strategic, campaign-based legal services, the organization advocates for legally binding, science-driven climate recovery policies on behalf of future generations.

Following their historic victory in Held v. Montana—a case covered extensively by The New York Times—Our Children’s Trust partnered with 8 Point Studio to elevate their visual branding, create an engaging impact report, and design microsites for active cases, including Held v. Montana and Navahine v. Hawai’i DOT.

We refined the visual identity by clarifying logo usage, selecting a confident, youthful typeface, and reworking the typographic hierarchy for greater visual impact. The color palette was expanded to incorporate vibrant, contemporary contrasts. For the Navahine case, we developed a sub-brand featuring Hawaiian-specific typography, colors, and illustrations reflecting the local environment while aligning with the broader brand.

A new site structure for the Montana case was also designed to present complex information in an accessible and engaging format, serving as a template for future cases. For the Hawai’i campaign, we created a social media strategy and merchandise, including t-shirts bearing the phrase “Defend the land. Care for the land. Love the land.” in both Hawaiian and English.

These efforts enhance the organization’s ability to inspire action and communicate their mission effectively.