About

b. 1986, HK.

 

I am a creative director, designer and outdoor enthusiast living in the Hudson Valley, NY.


SKILLS & EXPERTISE

— Award-winning designer and creative director with 17 years of experience
— Highly skilled in creative strategy, idea creation and presentations
— Experienced team leader with proven track record of collaboration
— Expert knowledge of Adobe CC and all stages of print production
— Expert knowledge of Figma and UI/UX design and strategy
— Highly skilled project manager overseeing designers and developers
— Extensive experience working with vendors and art direction
— Proven track record of developing proposals and maintaining budgets
— Highly skilled in creating and maintaining timelines


AWARDS & HONORS

TRANSFORM AWARDS
— Best Rebrand of a Digital Property (AdeptID)
— Best Visual Identity from the Tech and Media Sector (AdeptID)
— Best Brand Evolution (Quona)
— Best Rebrand of a Digital Property (Quona)
— Best Use of a Visual Property (LCH)
— Best Visual Identity from the Financial Sector (LCH)

GRAPHIS DESIGN ANNUAL
— Hamlet Poster
— Julius Caesar Poster

CREATIVITY 42
— Atlantic Avenue Business Improvement District (Identity System)
— GoRadio (Logo)
— Smorgasboat (Logo)

DESIGN & DESIGN VOL. 7
— Taste of the Lower East Side (Invitation Suite)


References and full CV available upon request. Get in touch.

After living in Brooklyn for 8 years, I found my happy place in the beautiful arts community in Beacon, NY along the Hudson River. I have happily welcomed morning walks in the woods into my daily routine, I am embracing the urge to become a bird-nerd, and I often daydream about powder-covered mountains, but most of all I care deeply about a future where everyone can thrive.

Before joining 8 Point Studio, I received my BFA in Graphic Design from SUNY New Paltz, and spent 8 years working closely with clients as an award-winning Art Director at a boutique design agency in Brooklyn. My branding and event development work for Grand St. Settlement, an organization supporting families in the Lower East Side, ignited my passion to create for social change and community empowerment. I was also crucial in the branding and launch of NYC’s East River Ferry pilot service, where my work contributed to its extension to permanent service and inspired my enthusiasm for economic development initiatives.

I am an experienced team leader with a passion for crafting brand personalities with sophisticated charm. With an eye on the big picture, I believe a thoughtful concept is as important as a refined execution. I’ve been known to be organized and reliable, and many of my very first clients are still my friends today. I believe in building lasting relationships, and that great ideas are built collaboratively.